tag:blogger.com,1999:blog-5465015914589377788.post242045330182717693..comments2024-02-17T11:07:06.232-05:00Comments on Michael James on Money: The War on Loyal CustomersMichael Jameshttp://www.blogger.com/profile/10362529610470788243noreply@blogger.comBlogger8125tag:blogger.com,1999:blog-5465015914589377788.post-14259982839335183702012-01-05T08:17:43.143-05:002012-01-05T08:17:43.143-05:00This is why I ONLY get gift subscriptions.
They&#...This is why I ONLY get gift subscriptions. <br />They're cheaper, no hassle to cancel, and every year I have to decide if it's worth keeping that subscription going. <br /><br />Though I like several magazines, at my annual review, I only renew about 30% of the timeAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-5465015914589377788.post-4683008909971855362011-12-22T10:08:48.751-05:002011-12-22T10:08:48.751-05:00@James: It seems that the trend is toward price d...@James: It seems that the trend is toward price discrimination, which means extracting as much as possible from each customer. The wary customers get better deals and those who don't pay attention pay more.Michael Jameshttps://www.blogger.com/profile/10362529610470788243noreply@blogger.comtag:blogger.com,1999:blog-5465015914589377788.post-6769378417810110742011-12-22T09:54:54.137-05:002011-12-22T09:54:54.137-05:00Every time my contract expires with Bell I call th...Every time my contract expires with Bell I call them up and ask for the current offer. It has not failed yet. I did the same thing with my fido phone while I had it. <br /><br />My friend works for Telus and was explaining that they have been moving specials away from new customers and more towards those who are renewing their contracts.Jamesnoreply@blogger.comtag:blogger.com,1999:blog-5465015914589377788.post-4096226564601138052011-12-21T12:16:19.438-05:002011-12-21T12:16:19.438-05:00@RyanO: Let us know how your calls to Shaw and Tel...@RyanO: Let us know how your calls to Shaw and Telus go.Michael Jameshttps://www.blogger.com/profile/10362529610470788243noreply@blogger.comtag:blogger.com,1999:blog-5465015914589377788.post-21940107690629524622011-12-21T12:03:24.898-05:002011-12-21T12:03:24.898-05:00Cable companies are my bone of contention right no...Cable companies are my bone of contention right now. Shaw is offered $300 in Visa cards if you sign up now for what I already have. Meanwhile, Telus is offering deep discounts for 6 months plus a Galaxy tablet...<br /><br />Hmmm ... I think I will call them today ...RyanOhttps://www.blogger.com/profile/05003488374206180887noreply@blogger.comtag:blogger.com,1999:blog-5465015914589377788.post-10684717626013919282011-12-21T09:16:04.688-05:002011-12-21T09:16:04.688-05:00@Echo: It sounds like you're in the same camp...@Echo: It sounds like you're in the same camp as Jerry, seeking the best deals you can get.<br /><br />@David: It's true that not all businesses use the model of enticing people with low prices and then raising them. My understanding is that Steadyhand rewards all loyal customers whether they ask for a discount or not. This seems like a more honest relationship.Michael Jameshttps://www.blogger.com/profile/10362529610470788243noreply@blogger.comtag:blogger.com,1999:blog-5465015914589377788.post-71145132095630843452011-12-21T09:06:47.875-05:002011-12-21T09:06:47.875-05:00Tom Bradley, founder of Steadyhand Investment Fund...Tom Bradley, founder of Steadyhand Investment Funds, was frustrated with this same issue regarding his Sports Illustrated subscription - 40 year loyal renewing reader - no reward!<br /><br />Its one of the reasons Steadyhand is, quite possibly, the only investment fund company in Canada to rebate 7% of MER fees to clients after 5 years and another 7% after 10 years (14% rebate after 10 years).<br /><br />We believe that clients, over that stretch of time, will become more efficient for us to serve, so we should share that benefit with them.david toynehttp://www.steadyhand.comnoreply@blogger.comtag:blogger.com,1999:blog-5465015914589377788.post-78983635506182803672011-12-21T01:16:36.988-05:002011-12-21T01:16:36.988-05:00No doubt this is frustrating for loyal customers. ...No doubt this is frustrating for loyal customers. It costs more to acquire a new customer than it does to keep an existing one. <br /><br />Subscription based companies can lure in new customers with agressive discounts and then slowly raise the price over time.<br /><br />Businesses that use Groupons, on the other hand, lure very price sensitive customers in once, but then they rarely return. It would make more sense for these businesses to focus on building loyalty and repeat visits from existing customers <br /><br />I shop around at least once a year for subscription services like cable and internet, as well as insurance. Even if I don't switch, I can still call my provider and ask for a better deal. 10 minutes on the phone saved me $300 on my cable and internet last year.Echohttp://www.boomerandecho.comnoreply@blogger.com